ASCAP hip hop producers Mizfitz Soundz, have aligned with popular brands such asGlacéau vitaminwater®, New Era™, NUVO©, Propellerhead and Panasonic Technics headphones, to promote their imminent four part video social media campaign. These rare short video blogs directed by Philon (Oprah’s Son Production) and Syranno (illustrious Symphony Media Group) will document the collaboration as they work on music for current mainstream artist such as Joe Budden (E1/Shady Aftermath Records), Courtney Noelle Feat Juicy J (Taylor Gang Records), Kirko Bangz (Warner Bros. Records) and more. Seeking to fuse music and lifestyle brands together, Mizfitz Soundz partnered with some of their most commonly used brands to individually highlight during their studio creative process. Using social media as an interactive tool to support each video release, Mizfitz Soundz will use the official social media hashtag #MizfitzMondayz and will release each video every Monday during the month of June in cohesion with African-American Music Appreciation Month (an Act proclaimed by President Barack Obama in June 2011 under the Constitution and laws of the United States). Ultimately, viewers will have the opportunity to see the creation of a hit track, hear exclusive music and witness the “Mizfitz Soundz studio lifestyle.”
Armani Worrell
W. Public Relations
Publicist/Brand Specialist
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